HIGH-ROAS
03

HIGH-ROAS
META ADS

Client:Premium Brand
Industry:E-Commerce
30 Days (May 3 – June 1, 2025)
$843.13 Total Ad Spend

High-ROAS Meta Ads with scalable purchase volume. Achieved 68.48 average ROAS with 128 purchases and exceptional $451.04 average order value over 30 days.

Results at a Glance

128
Total Purchases
30 days
68.48
Average ROAS
Peak 93.16
$6.59
Cost per Purchase
$6.08-$11.27
$451.04
Avg Order Value
Premium AOV
$843.13
Total Ad Spend
93.16
Best ROAS
High AOV
Revenue Impact
$6.08-$11.27
Cost Range

The Challenge

The brand required a Meta Ads structure that could deliver high purchase volume, maintain low cost per purchase, achieve strong ROAS consistency across ad sets, and support scalable daily budgets without performance drop.

Challenge

Our Solution

Purchase-Focused Campaigns

Focused on conversion-optimized Meta Ads setup with purchase-focused campaigns and attribution optimized to capture high-intent conversions accurately.

ROAS-Based Scaling

Budget allocation toward ad sets showing early ROAS stability. Budgets were increased only on ad sets maintaining strong ROAS while underperforming delivery was controlled to protect blended performance.

Performance Monitoring

Multiple ad sets were run simultaneously to balance scale and efficiency. Scaling decisions were driven strictly by cost per purchase and ROAS trends with continuous monitoring.

"The goal was to scale profitable purchases while maintaining a strong return on ad spend and consistent cost control across active campaigns. We achieved exceptional ROAS consistency while scaling volume through strategic budget allocation and continuous optimization."

Campaign Manager
Meta Ads Specialist

Key Takeaways

ROAS-based scaling allows for efficient growth without sacrificing performance

High average order value dramatically increases campaign profitability and ROI

Consistent cost per purchase at scale demonstrates strong campaign structure

Purchase-focused optimization and strategic budget allocation drive sustainable results

Ready for Similar Results?

Let's discuss how we can drive measurable growth for your business.

StratIQ Digital - Creative Digital Agency